For advertisers
The media kit for County Armagh.
Armagh I is a locally owned, independent, digital-only news brand covering County Armagh — from Lough Neagh to Carlingford Lough — and the Newry, Banbridge and Dungannon areas. Programmatic inventory stays at the centre of the site. This page is how direct advertisers should meet you.
Audience figures as published on the live Advertise page, attributed to Google Analytics 2023. Update these with a current kit before launch. Social, as published: Twitter 9,500 · Instagram 10,900 · Newsletter 8,000.
Ways to advertise
Programmatic display
Google Ad Manager plus OneTag remains the commercial engine. Header, MPU, half-page, in-article and footer units are all kept — with reserved space, typographic frames, and sticky rails where they improve viewability.
Direct-sold & house
The Jobs, Sponsored and Obituaries 300×250 positions already run house or direct creative. Package them with a rate, a booking window, and a simple path to advertising@armaghi.com.
Jobs & newsletter
Armagh Jobs and the Substack newsletter (8,000 subscribers, as published) are high-intent environments that complement homepage display.
Section sponsorships
What’s On, sport, or a seasonal takeover sit alongside programmatic, not on top of it. Toggle “Ad slots on” in this demo to see every placement labelled.
Sponsored hero
A premium “In partnership with” feature near the top of the homepage — large photography, typographic labelling, and a sellable slot for paid news. Clearly disclosed, designed as a lead story rather than a leftover box.
Sponsored in-feed & From our partners
Paid stories inside section rails, the category list, and a “From our partners” module on article pages. Priority placement because they are paid for; labels stay visible for transparency.
Where the slots sit
Click a cell. Existing Google Ad Manager units keep their IDs and sizes. Suggested or currently unrendered units are labelled separately.
Select a slot to see the unit name, ID and size.
Talk to the advertising team
Email advertising@armaghi.com or call 028 37 443 043. Head office: 8 Barrack Street, Armagh, BT60 1AD.