For advertisers
Reach County Armagh on the region’s local news brand
Armagh I is a locally owned, independent, digital-only news brand covering County Armagh — from Lough Neagh to Carlingford Lough — and the surrounding Newry, Banbridge and Dungannon areas. Programmatic inventory stays at the centre of the site. This page is how direct advertisers should meet you.
Audience figures as published on the live Advertise page, attributed to Google Analytics 2023. They should be updated with a current media kit before this page goes live. Social figures from the same page: Twitter 9,500 · Instagram 10,900 · Newsletter 8,000.
Ways to advertise
Programmatic display
Your existing Google Ad Manager plus OneTag stack remains the commercial engine of the site. Header, MPU, half-page, in-article and footer units are all kept — with reserved space, clearer hierarchy and, where it helps, sticky rails so ads stay in view.
Direct-sold & house campaigns
The Jobs, Sponsored and Obituaries 300×250 positions already run house or direct creative. Package these properly: a rate, a booking window, and a simple “Advertise here” path to advertising@armaghi.com.
Armagh Jobs & newsletter
Cross-promote Armagh Jobs and the Substack newsletter (8,000 subscribers, as published). These are high-intent environments that complement homepage display.
Sponsorships
Section sponsorships — What’s On, sport, or a seasonal takeover — sit alongside programmatic, not on top of it. A short rate card and slot diagram (toggle “Ad slots on” in this demo) makes buying easier.
The slots buyers will see
Use the ad-slot toggle in the top bar to highlight every placement in this demo. Existing Google Ad Manager units keep their IDs and sizes. Suggested or currently unrendered units are labelled separately so nothing on the live site is disturbed until you choose to switch it on.
Header 970×250
Premium billboard on every page, with space reserved so the page does not jump.
MPU 300×250
Homepage spotlight, in-article and house positions — the workhorse of the stack.
Half-page 300×600
High-impact rail units, proposed as sticky on article and section pages.
Talk to the advertising team
Email advertising@armaghi.com or call 028 37 443 043. Head office: 8 Barrack Street, Armagh, BT60 1AD.